Description
Welcome to program: Executive Certificate in Digital Transformation



Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.


MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 210 countries and has been chosen by more than 520 000 students.



Course Author:

Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.

In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.

In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.

Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.


With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.





The Executive Certificate in Digital Transformation offered by MTF Institute of Management, Technology & Finance is a comprehensive program designed to equip executives and managers with the knowledge and skills needed to lead successful digital transformations within their organizations. In business landscape, digital transformation has become a critical strategic imperative for companies across all industries. This program aims to provide participants with a deep understanding of digital technologies, their impact on businesses, and effective strategies for leveraging them to drive growth and innovation.



Importance of Education in Digital Transformation for Companies and Managers:

In the business environment, digital transformation has emerged as a key driver of competitive advantage and long-term success. Embracing digital technologies is no longer an option but a necessity for companies to remain relevant and thrive. However, implementing digital transformation initiatives requires more than just adopting new tools; it demands a comprehensive understanding of digital trends, customer behavior, data analytics, and organizational change management. This education helps companies and managers:



Strategic Adaptation: Digital transformation education empowers organizations to align their strategies with the opportunities and challenges presented by the digital age. It helps leaders identify potential areas for disruption and develop agile responses to stay ahead of the competition.




Enhanced Customer Experience: Understanding digital transformation enables businesses to design and deliver exceptional customer experiences, which are crucial for customer retention and loyalty in today's customer-centric market.



Data-Driven Decision Making: The course equips managers with skills in data analysis and interpretation, enabling them to make data-driven decisions that lead to improved business outcomes.



Innovation and Creativity: Participants will learn about emerging technologies and innovation processes, fostering a culture of creativity within their organizations and driving continuous improvement.



Organizational Resilience: With digital transformation education, managers can build resilient organizations capable of adapting to disruptions and thriving in times of uncertainty.



Importance of Digital Transformation Education for Building a Career:

In the competitive job market, professionals with expertise in digital transformation are in high demand across various industries. Building a career with a strong foundation in digital transformation can open up numerous opportunities for individuals:



Competitive Advantage: Having a recognized qualification in digital transformation sets job seekers apart from others in the job market, giving them a competitive edge when applying for leadership positions.



Career Progression: As companies prioritize digital transformation to remain competitive, they seek managers and leaders with expertise in this area. Earning an executive diploma in digital transformation can lead to career advancement and promotion.



Versatility: Digital transformation knowledge is valuable across industries, allowing professionals to explore diverse career paths and contribute to different sectors.



High-impact Roles: Graduates can secure roles that involve leading digital transformation initiatives, making strategic decisions, and driving organizational change, thereby playing a crucial role in shaping their company's future.